COPYWRITING BLOG
Here you will find fresh posts about the most effective copywriting techniques to make selling a pleasure and not an ordeal.
I also write posts, from business owner to business owner, about how to survive with your online business.
How to show authority in your copy so prospects trust you
People need to trust you’re an expert. They need to feel they won’t regret having bought your product or hired your services. Show authority and credibility in your copy and people will trust you. Here’s how.
How to introduce the price of your product or service so prospects don’t run away
Introducing the price of your product or service is always difficult. You don’t want it to look expensive. Here are 6 ways to make it look like a bargain.
The ultimate trick to make visitors stay on your site
Attention-deficit is the number 1 enemy of online businesses. Beat it with this technique to glue your prospects to the screen.
How to sell more with a hard-to-ignore guarantee
Offering a guarantee will help you to sell more. But how to do it well when what you offer are services? Or e-books? Find out here.
9 copywriting and design elements that cannot be missing from your website
Have a website, but not any website! These 9 web design and copywriting elements cannot be missing if you want to sell more through your website.
The powerful FORMULA for creating headlines that attract lots of clicks
The headline of your ad, post or email subject is a matter of life and death. Play it safe with this formula and its variations that work every time.
How to use the Reciprocity principle to skyrocket your sales
The principle of reciprocity has been used in sales for years. Discover ways to apply it to your business and your copy to skyrocket your sales.
5 killer ways of writing your About page
Need some inspiration to write your About page? Find 5 killer ways of doing it that will bring tons of fans to your website.
What’s conversion copywriting and how to apply it to your business (so your sales skyrocket)
Conversion copywriting is a technique that when mastered can help boost sales of a product or service. Discover the 22 most important ingredients of conversion copywriting.
How to show authority in your copy so prospects trust you
People need to trust you’re an expert. They need to feel they won’t regret having bought your product or hired your services. Show authority and credibility in your copy and people will trust you. Here’s how.
How to introduce the price of your product or service so prospects don’t run away
Introducing the price of your product or service is always difficult. You don’t want it to look expensive. Here are 6 ways to make it look like a bargain.
The ultimate trick to make visitors stay on your site
Attention-deficit is the number 1 enemy of online businesses. Beat it with this technique to glue your prospects to the screen.
How to sell more with a hard-to-ignore guarantee
Offering a guarantee will help you to sell more. But how to do it well when what you offer are services? Or e-books? Find out here.
9 copywriting and design elements that cannot be missing from your website
Have a website, but not any website! These 9 web design and copywriting elements cannot be missing if you want to sell more through your website.
The powerful FORMULA for creating headlines that attract lots of clicks
The headline of your ad, post or email subject is a matter of life and death. Play it safe with this formula and its variations that work every time.
How to use the Reciprocity principle to skyrocket your sales
The principle of reciprocity has been used in sales for years. Discover ways to apply it to your business and your copy to skyrocket your sales.
5 killer ways of writing your About page
Need some inspiration to write your About page? Find 5 killer ways of doing it that will bring tons of fans to your website.
What’s conversion copywriting and how to apply it to your business (so your sales skyrocket)
Conversion copywriting is a technique that when mastered can help boost sales of a product or service. Discover the 22 most important ingredients of conversion copywriting.