Digital Marketing

Find out what makes your product or service different and sell more. In this article, I explain how to find out what makes you different.

No one will give you their email with nothing in return. Learn how to create a super-powerful lead magnet that will attract a whole bunch of customers.

Prior research of your competition and your target audience will save you from disaster. Learn the easiest techniques to make the most of it.

Finally, the post you’ve been waiting for so long! In my blog, I talk a lot about how important it is to create the profile of your ideal customer or buyer persona, yet I had never written a post dedicated exclusively to this important point before. And it is vital because the success of your …

I don’t know if this happens to you but to many others like me it does: sometimes you don’t know where you are aiming for with your social media efforts and you stress wanting to be everywhere. But we are not God, and therefore we cannot be everywhere at all times. Even when you use …

Yes, today we are going to talk about selling because if you don’t sell anything your business won’t survive. And you know my motto, at this moment we want to survive, we will become millionaires later on 😊. Creating an email sequence can help you sell more in automatic mode* since you only have to …

This dilemma is almost as relevant as that of Hamlet, To be or not to be. Surely if you have a business and an online presence you have asked yourself this question several times already. Should I have a blog? Should I invest time and money in writing a blog? What kind of benefit my …

It’s not an easy task. And anyone who tells you that there is a shortcut to get thousands of visits is almost certainly lying. But, let’s see what organic traffic is first. Organic traffic is all those visits that come directly to your website after doing a search on Google or any other search engine. …

Your personal brand is what will set you apart from the rest of the people and businesses out there. It’s the way you want people to see you, but it’s also the way you want to live your personal and professional life. It’s your personality and the imprint you leave on others. People no longer …

Selling is a lot about psychology. People buy driven by emotional impulses, many of them even more primitive than we might have thought. Already some time ago, marketing and sales experts became aware of this phenomenon and created a science called Neuromarketing. But, what’s Neuromarketing? Neuromarketing are those techniques used in advertising and marketing that …

I know. It’s a lot of work. Not only do you have to run your business, but you also have to take care of promoting it. But you know, no matter how terrific your product is, if nobody knows it exists, you won’t be able to sell it. I don’t have to rub your face …