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Selling is a lot about psychology. People buy driven by emotional impulses, many of them even more primitive than we might have thought. Already some time ago, marketing and sales experts became aware of this phenomenon and created a science called Neuromarketing. But, what’s Neuromarketing? Neuromarketing are those techniques used in advertising and marketing that …
I know. It’s a lot of work. Not only do you have to run your business, but you also have to take care of promoting it. But you know, no matter how terrific your product is, if nobody knows it exists, you won’t be able to sell it. I don’t have to rub your face …
And in life. This post is a little more personal than usual, but this topic has been in my mind a lot lately and I needed to write about it. Maybe the same thing happens to you, and it’s that you find it difficult to stand out from the crowd because it seems that everything …
Words have an enormous power. A wrong word has caused wars, not to mention the number of marriages that words have broken, also due to those that have not been said; so I don’t think I have to convince you of their importance when selling over the Internet. The human being is a social animal …
Some businesses have already understood that in order to sell products or services you must have an outstanding website. This means combining a modern, user-friendly and attractive design with compelling texts designed for your target audience. If you sell physical products, you have to carefully choose the photos and the layout. In order to make …
By now, if you have a business, you must have heard of copywriting. What, you haven’t? Then this article is even more important for you since you are going to discover a whole world that can help you greatly improve the sales of your product or service. And if you already have an idea of …
I’m pretty sure you already know, but in case you didn’t, here I’ll pass you some important information. If you have a business and want to attract organic traffic to your website in order to sell your products or services you have to create content that people want to consume. Nowadays every business is on …
We are starting a new year and you will probably also have good intentions for the next 12 months. The truth is that I don’t believe in new year’s resolutions, but in relentless work and in building small habits that will take us where we want to be. You can make a resolution at any …
I’m sure you knew already, but in case you didn’t, I tell you that email marketing is one of the most powerful tools that exist to sell anything. It’s incredible that something that was created more than 20 years ago is still that effective. According to Campaign Monitor research, in 2016 the ROI for every …
And don’t despair trying. When you launch an online business surfing the Internet will never be the same as before. Sometimes it becomes agony. You see that there is so much of everything everywhere that you find it impossible to squeeze your way in with your business. You want to make a living from it …