by Elena de Francisco | Apr 15, 2020 | Copywriting
I’m sure you’ve heard this term several times before but it’s not clear to you. Why everyone is suddenly talking about it? The truth is that you should take it into account if you want to convert more prospects into customers. Let’s look at it...
by Elena de Francisco | Mar 31, 2020 | Copywriting
Don’t worry, this happens to almost everyone, even the most experienced copywriters. Writing about oneself is not easy. You’re afraid of telling too much about yourself because it won’t look professional. Or on the contrary, if you tell too little...
by Elena de Francisco | Jan 28, 2020 | Copywriting, Digital Marketing
You have a business and you want to sell a lot, or am I wrong? This article will help you with that. Or at least I hope so! I don’t rub it in your face, because you already know: the competition isfierce. More and more businesses are realising the importance of...
by Elena de Francisco | Nov 22, 2019 | Copywriting, Digital Marketing
Attracting traffic to a website is becoming increasingly difficult. Competition is fierce. Almost every business out there has a presence on the Internet. Most of them actively seek to attract traffic with Google and social media ads or positioning keywords that...
by Elena de Francisco | Nov 8, 2019 | Copywriting
This is one of the most frequently asked questions when writing copy. And there is a diversity of opinions, as in almost everything in life. There are those who argue that a piece of copy should always be as short as possible since people don’t read, but there...
by Elena de Francisco | Oct 22, 2019 | Copywriting
Info products are in their heyday since they are an excellent way to generate passive income. But let’s take it one step at a time. What’s passive income? Passive income is income from transactions that occur without the seller intervening actively each time. In...
