by Elena de Francisco | Mar 7, 2019 | Digital Marketing, Business
And in life. This post is a little more personal than usual, but this topic has been in my mind a lot lately and I needed to write about it. Maybe the same thing happens to you, and it’s that you find it difficult to stand out from the crowd because it seems that...
by Elena de Francisco | Feb 26, 2019 | Copywriting, Digital Marketing
Words have an enormous power. A wrong word has caused wars, not to mention the number of relationships words have broken, also due to those words that haven’t been said. So I don’t think I need to convince you of their importance when selling on the internet....
by Elena de Francisco | Feb 4, 2019 | Digital Marketing, Business, Copywriting
If you want to sell products or services, you need a great website. Period. This means combining a modern, user-friendly and attractive design with compelling copy thought out to awe your target audience. Most companies hire professional copywriters to write the copy...
by Elena de Francisco | Jan 29, 2019 | Copywriting, Business, Digital Marketing
By now, if you have a business, you must have heard of copywriting. What, you haven’t? Then this article is even more important for you since you are going to discover a whole world that can help you greatly improve the sales of your product or service. And if you...
by Elena de Francisco | Jan 4, 2019 | Business, Digital Marketing
We are starting a new year and you will probably also have good intentions for the next 12 months. The truth is that I don’t believe in new year’s resolutions, but in relentless work and in building small habits that will take us where we want to be. You...
by Elena de Francisco | Dec 21, 2018 | Digital Marketing, Business, Copywriting
I’m sure you knew already, but in case you didn’t, I tell you: email marketing is one of the most powerful tools that exist to sell anything. It’s incredible that something that was created more than 20 years ago is still that effective. According to Campaign Monitor...